The Anticipation project commenced in 1999 as part of a Pan European bid, based upon the success Anticpation achieved when attracting operators to participate in training. The model was further used in, Ceredigion and Powys. Following this and using a regional footprint, Anticipation was formed and funded - by the ESF Objective 1 and the South West Wales Tourism Partnership - in Carmarthenshire, Swansea Bay. incorporating Neath Port Talbot and Pembrokeshire. This latter project was called GALLU.
‘Gallu’ was formed in June 2004 and was a People Development Programme for all tourism related SME businesses in South West Wales. The project was further developed in answer to the demand from the Tourism Associations across the South West Wales region.
Gallu's aim was to upskill the tourism workforce, to increase competitivenss and improve the visitor experience.
Through the Gallu project over 1300 individuals received job specific, short, sharp skills to enhance their work performance - this impacted on some 580 businesses. The Gallu team comprised of 2 full time staff members, 2 members who job shared and a part time admin assistant. The team were based and worked through the 3 Tourist Associations (Tourism Swansea Bay, Carmarthenshire Tourist Association and Pembrokeshire Tourism) across South West Wales, whilst being managed by the Tourism Training Forum for Wales. The operational structure of Gallu was hughely successful as is evident in the number of beneficiaries and is now seen as an exemplar initiative across Wales.
The end of European funding for the Gallu project in March 2007 meant that funding for Human Resources was in jeopardy. This funding was gladly given by the projects original match funders the South West Wales Tourism Partnership. This has led to a more economic team and specific aims to deliver the Regional Tourism Partnerships Strategy across South West Wales.